When you’ve been designing New Hampshire gear as long as I have, you end up with more than one Live Free or Die design.

This 2020 edition features bold, vintage-inspired lettering embroidered on a classic adjustable ball cap.

The font has its own story — it was inspired by the opening credits of a 1940s prison break movie I happened to be watching. I grabbed my laptop mid-film and spent the rest of the night recreating the typography, completely missing the ending but capturing the look I wanted.

Product Details:

• Design: “Live Free or Die” in vintage-inspired text

• Year Introduced: 2020 edition

• Fit: Men's cut, true to size

• Material: 100% cotton

• Care Instructions: Machine wash cold - inside out with like colors. Only non-chlorine bleach, when needed. Tumble dry low. Do not iron.